Posted on December 19, 2015 by admin
Running an E-commerce business and doing it successfully involves having a top-notch website published for the world to see. How does one really know how good their website is? A great website will include design elements which not only attract online user attention, but will boost business ROI.
Designing an e-commerce website that impresses the online masses and popular search engines alike should include some e-commerce design trends popular today. Here are 5 of the best design trends to make a presence on the Internet today:
1. Brush Lettering
A popular trend these days for many web designers is the use of thick, careless brush lettering fonts. The use of uniquely handcrafted fonts such as this gives the essence of artistic individuality and works well to draw the eyes of consumers to particular elements on a page(s). As with any kind of design element, it’s important not to overdo a good thing so use this font style sparingly.
2. Images With Vintage Allure
It seems that all of the latest technology such as smart phones are always trying to improve the quality of their digital cameras so that photo-quality is vivid and clear. Unlike this technological fever, in a changing trend, web designers are including images that portray a vintage look, emitting a nostalgic look and feel.
3. Use Filtered Search
Helpful to potential online buyers is having access to search merchandise using filtered criteria, such as size, costs range, quantity, etc.
4. Expandable Menus
Sometimes it’s unavoidable to not have a lot of content within the site pages. In order to prevent an overcrowded website packed with information, consider using expandable menus which drop down with navigational links to other pages and content.
5. Device Agnostic Design
In the spirit of ensuring user experience on your website is positive, one of the best E-commerce design trends you should definitely implement is using device agnostic design. With so many people using mobile technology to access information, your e-commerce website should be optimized so potential consumers can easily browse, view and use your site from their handheld devices.